rarely do i receive a look book in my mailbox that i can’t resist to share on here. but when i first laid eyes on this shoot by belgian photographer FREDERIK VERCRUYSSE, i knew it screamed 70percentpure. apparently eyewear brand LINDA FARROW turned to an all-belgian team to create a visual story for her summer collection, because the concept behind it was devised by the creative team of UBER & KOSHER. architecture meets design meets style – the whole thing looks as if my pinterest boards got scrambled up in the best possible way.

thanks INITIALS LA for sending this news my way and for making it happen in the first place


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my name is stephanie duval, and i am a storyteller. this blog is where i share my favorite stories about design, travel, fashion and the nice things in life.


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matthias deckx